Take them off but re-stick them neatly underneath the laptop case.

Here’s one I moved to the bottom of my gaming PC.

The stickers are there when you buy a laptop to make it more compelling for buyers, given that the reasons a laptop is compelling can’t be seen as they are inside the machine.

You’d want to keep the stickers because they may add to resale value. A quick shot of the stickers in an online sale listing may get you a bit more cash – people look at pictures before they look at the detailed specs. The stickers may also prove you have a genuine OS licence if you are stating anything other than the default (Windows Home). Many laptops also have options, and the stickers often say which one you have. For example, the screen may come in IPS/FHD/OLED versions, and when this happens in a model, the stickers often make it obvious if it is a major selling point. Thsi can be crucial for a potential buyer because they will have questions like

There is also a practical application if like me you have a laptop you use for games/high end productivity (video, 3d). Move the stickers on the base to where the corresponding component actually is, so the GPU and CPU stickers are placed directly above where the actual component sits. That helps if for example, the computer gets warm – you know what is getting warm immediately.

Edit – assuming this is a new laptop, one other thing you should always do is take two photographs;

• One of the original box showing the serial number, and
• One of the actual laptop, again showing the serial number.

They prove ownership even if the laptop was a gift and you did not buy it. I was a victim of a house burglary a few years ago, and the insurance paid out in full immediately, on the basis that I provided the box/item serial number pairs for everything in the claim.