An off-page SEO technique is a technique of improving the ranking of the website in Search Engine Ranking Pages. Basically, it is a type of promoting a website across all the internet channels.

Off-page SEO is a lot harder to get good results than on-page SEO, as it does not have an instant impact on a website. The result is gradually seen in a long-term process.

Optimizing for off-site ranking involves many techniques such as follows:

• Social bookmarking

Social bookmarking is a way people use for bookmarking or storing their favourite web pages, articles, videos etc. Social bookmarking is an easy way to link building and can be done within minutes. You can submit your latest blog posts and pages to the most popular bookmarking sites, like StumbleUpon, Delicious, and Reddit etc.

• Blog commenting

Blog comments on other blogs within the same niche as yours allows you to add a link in the comments section. Theses links can be crawled by search engines, helping to point them towards your site. Blog commenting is the best technique to build powerful backlinks to rank your website.

• Guest posting

Guest posting is publishing content on others’ website on a relevant topic. In the content/ article, the website webmaster may place the link to his website, which increases the traffic there. Some of the blogs offer guest posting, write for our option on the homepage of the website. If not, you can make your business circle to guest posts regularly.

• Q/A link building

People often search for answers on the internet and webmasters use this opportunity for link building purpose. Answering the questions is a great way of driving traffic to the website. You can use sites like Quora, Yahoo to find the audience of your niche and solve their queries. The